U.S. City Tourism Impact
The United States travel and tourism industry represents a significant portion of the U.S. economy. Concentrated in and around cities, tourism accounts for thousands of jobs and billions of dollars in U.S. tax revenues. However, the true impact of the industry is difficult to quantify for business and government leaders alike.
To address this, IHS Global Insight and D.K. Shifflet have joined forces to introduce our new U.S. City Tourism Impact Service. Specifically designed for cities and convention and visitors bureaus in the United States, this service enables you to assess the structure and economic impact of tourism, as well as gauge the performance of existing tourism assets and marketing campaigns.
Our teams of experts answer critical questions about the industry's impact on a city's economy, including:
- How many visitors are hosted?
- What the breakdown is between U.S. and international visitors
- What revenue is by visitor category
- How much tax revenue is generated by visitor category?
- How many jobs are attributed to/created by the tourism industry?
Our U.S. City Tourism Impact Service integrates D.K. Shifflet's primary travel-industry data with IHS Global Insight's annual economic-impact analysis for U.S. cities to facilitate valuable cross-city analysis and comparisons.
By determining how vital travel and tourism is to a city, government agencies can strategically allocate marketing budgets, justify capital investments, and take other steps necessary to support the industry.
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